Cookie Policy
This is an English translation of the Italian Cookie Policy. In case of any difference between the two versions, the Italian version prevails.
This Cookie Policy covers the use of cookies and similar technologies by the website www.marcomunich.com.
For the website's Privacy Policy, click here.
1. What Cookies Are
Cookies are small text files that websites save in the User's browser during browsing. They are used to remember the User's preferences, to collect statistical information on browsing and, in some cases, to show personalised ads.
This website also uses technologies similar to cookies, such as localStorage, to store the User's consent preferences on their device.
2. Types of Cookies Used
2.1 Technical / Functional Cookies
Technical cookies are strictly necessary for the website to work or to store the User's preferences. They do not require the User's consent. This website uses an entry in localStorage (not a traditional HTTP cookie) to store the User's choice about cookie consent.
2.2 Analytics Cookies
Analytics cookies collect information on how the website is used, in aggregate form (pages visited, session length, geographic origin, device type), in order to improve the content and services. They are activated only with the User's prior consent.
2.3 Profiling Cookies
Profiling cookies are used to build a profile of the User based on their browsing behaviour, in order to show ads in line with their interests. They are activated only with the User's prior explicit consent.
3. List of Cookies and Similar Technologies
Below is the complete list of cookies and similar technologies used by this website, with the provider, purpose and retention period of each.
| Name | Type | Provider | Category | Purpose | Duration |
|---|---|---|---|---|---|
mm_cookie_consent | localStorage | marcomunich.com | Technical | Stores the User's choice about cookie consent (all or necessary). Not sent to any server. | 365 days |
__cf_bm | HTTP cookie | Cloudflare Inc. (USA) | Technical | Manages bots and automated traffic. Set by Cloudflare, the CDN/security service that protects this website. Does not require consent. | 30 minutes |
cf_clearance | HTTP cookie | Cloudflare Inc. (USA) | Technical | Records that a Cloudflare security check (challenge) has been passed. Set only if the browser is put through a check. Does not require consent. | 24 hours |
_ga | HTTP cookie | Google LLC (USA) | Analytics | Distinguishes unique users for Google Analytics 4. Activated only with consent. | 2 years |
_ga_24JGZFXFEP | HTTP cookie | Google LLC (USA) | Analytics | Keeps the session state for the main GA4 property (G-24JGZFXFEP). Activated only with consent. | 2 years |
_ga_354107331 | HTTP cookie | Google LLC (USA) | Analytics | Keeps the session state for the secondary GA4 property (G-354107331). Activated only with consent. | 2 years |
_fbp | HTTP cookie | Meta Platforms Inc. (USA) | Profiling | Identifies the User's browser for conversion measurement and ad targeting through Facebook Pixel (ID: 1254522452438928). Activated only with consent. | 3 months |
_fbc | HTTP cookie | Meta Platforms Inc. (USA) | Profiling | Stores the click on the Facebook ad that brought the User to the website. Activated only with consent, and only if the User arrived through a Facebook ad. | 3 months |
4. Third-Party Services and Related Cookies
4.1 Google Analytics 4 with Consent Mode v2
This website uses Google Analytics 4 (properties G-24JGZFXFEP and G-354107331) with Consent Mode v2 active. This mode ensures that:
- Without consent, Google Analytics sets no cookies and collects no identifying data. Google receives only aggregated, anonymous conversion signals (minimal pings).
- Only after the User has given consent through the banner does Google Analytics activate the full tracking cookies listed in the table.
Google Analytics opt-out: https://tools.google.com/dlpage/gaoptout
Google privacy policy: https://policies.google.com/privacy
4.2 Facebook Pixel
The Facebook Pixel (ID: 1254522452438928) is loaded on this website only after the User has given explicit consent (by clicking "Accept all" in the cookie banner). It is used to measure conversions and to create custom audiences for advertising campaigns on Facebook and Instagram.
Ad management: https://www.facebook.com/ads/settings
Meta cookie policy: https://www.facebook.com/policies/cookies/
4.3 YouTube (privacy-enhanced mode)
Some pages of this website embed videos through YouTube in youtube-nocookie.com mode, which prevents Google from setting tracking cookies until the User actively interacts with the player. The connection to Google's servers still happens when the page loads, which means the IP address is transmitted.
Google cookie policy: https://policies.google.com/technologies/cookies
4.4 Google Fonts
This website uses Google Fonts loaded through a CSS import from fonts.googleapis.com. When the page loads, the browser transmits the IP address to Google's servers to fetch the font files. Google Fonts does not set persistent cookies.
Google information: https://policies.google.com/technologies/types
5. How to Manage Cookie Consent on This Website
On the first visit to the website a cookie banner is shown with two options:
- Accept all: allows all cookies to be activated, including analytics cookies (GA4) and profiling cookies (Facebook Pixel).
- Necessary only: allows only the technologies strictly necessary for the website to work (no analytics or profiling cookies).
The choice is stored in the mm_cookie_consent entry of the browser's localStorage for 365 days. The User can change or withdraw consent at any time by clearing the browser data or the website's cookies.
6. How to Delete or Disable Cookies through the Browser
The User can manage, disable or delete cookies directly from their browser settings. Below are links to the instructions for the most common browsers:
To disable third-party profiling cookies you can also use Your Online Choices: https://www.youronlinechoices.com/
Please note that disabling all cookies may affect some features of the website.
7. Rights of the Data Subject
The User has the right to access their Personal Data, to have it corrected or erased, to object to processing and to withdraw consent at any time, without affecting the lawfulness of processing carried out before the withdrawal. To exercise these rights, contact the Controller at: consulenza@marcomunich.com
For full information on the processing of Personal Data, see the Privacy Policy.
Cookie Policy updated March 2025